KEM Performs at Mack & Third LIVE 2012
KEM ANNOUNCES DTE ENERGY FOUNDATION AS THE 2012 TITLE SPONSOR OF HIS
FREE ANNUAL CONCERT EVENT TO BENEFIT DETROIT’S HOMELESS COMMUNITY
OFFICIAL TITLE OF THE 2012 EVENT:
“KEM & DTE ENERGY FOUNDATION PRESENT: 2012 MACK & THIRD LIVE”
MACK & THIRD TO FEATURE PERFORMANCES BY KEM & SPECIAL GUESTS
MAZE featuring FRANKIE BEVERLY!
FOR IMMEDIATE RELEASE
August 9, 2012
DETROIT, MI – Motown Recording Artist KEM is pleased to announce that the DTE Energy Foundation has been named Title Sponsor of his 2012 Mack & Third event. The new official title of this year’s event is: “KEM & DTE Energy Foundation Present: 2012 Mack & Third LIVE.”
KEM’s “Mack & Third” event is a day-long FREE concert & food drive to benefit the homeless community, which will take place Sunday, August 26, 2012 at Detroit’s Cass Park. The purposes of the event are to raise funds & collect canned goods for the area’s homeless shelters & food banks; to provide a free getaway for Detroiters from the stresses of their current situations; to serve a free meal to the homeless and others in need and to encourage people to volunteer and give.
The 2012 event will feature: ‘A Meal & A Message’ from KEM, specifically for homeless citizens; free health screenings; several food & merchandise vendors; and five hours of live concert entertainment that will conclude with performances by Grammy-nominated Artist KEM and this year’s headlining act, MAZE featuring FRANKIE BEVERLY.
“The DTE Energy Foundation recognizes the significant problem of homelessness and hunger in our community – particularly as our area continues to recover from the economic downturn of the past few years,” said DTE Energy Foundation Vice President Karla Hall. “I know that KEM shares our concern for the welfare of our most vulnerable citizens, and we are proud to partner with him in this significant event to combat homelessness and hunger in Detroit.”
KEM said that DTE Energy and the DTE Energy Foundation have been staunch supporters of Mack & Third since the time that he and his manager, Toya Hankins, conceptualized the event in 2009.
“We’re so honored and appreciative of their level of commitment to the event, and to our mission. We are so proud, that with the support of the DTE Energy Foundation and our many other partners and sponsors, that we are able to provide a free day of festivities and exceptional entertainment as we raise funds and collect food donations for Detroit’s homeless community.”
“Mack & Third” (which was named for the area where many of Detroit’s homeless citizens reside) is KEM’s effort to give back to Detroit’s homeless community and its services, which supported him throughout his journey from homelessness & addiction to sobriety & success. By sharing his gift of music, KEM hopes to bring attention to the plight of the homeless and to motivate the community to get involved with giving and volunteerism.
“Mack & Third is about giving back,” said KEM. “I’ve been fortunate to overcome many obstacles including being addicted and homeless. If it weren’t for organizations like the Detroit Rescue Mission and the NSO, I wouldn’t be where I am today. I want to encourage others in their current situations by offering something tangible like a meal, along with the hope that things can get better. By sharing my music with a free concert, I also hope to inspire others to give back.”
Fans can find additional details at http://www.mackandthird.org, and can follow the 2012 event interactively at http://www.facebook.com/MackAndThird and at http://www.twitter.com/MackAndThird (@MackAndThird).
The “KEM & DTE Energy Foundation Presents: Mack & Third LIVE” event is made possible only by the welcomed support and commitment of several community partners and sponsors. For sponsorship information, please contact: sponsors@mackandthird.org.
All canned goods, along with merchandise, beverage & other financial profits from the event, will be donated to organizations that assist Metro Detroit’s homeless community.
Further information regarding sponsorship, donations, volunteering and vending is available at http://www.mackandthird.org.
About Mack & Third, Inc.:
Mack & Third, Inc. is a Michigan domestic non-profit corporation founded by Motown Recording Artist KEM, which is named for an intersection in the area where many of Detroit’s homeless citizens reside. Mack & Third, Inc. assists organizations that support the homeless community, including shelters and organizations which supported KEM throughout his journey from homelessness & addiction to sobriety & success. KEM’s annual Mack & Third event is an all-day free concert to benefit and recognize Detroit’s homeless citizens. Information about the Mack & Third event is available at http://www.mackandthird.org. Fans can follow the event interactively on Facebook at http://www.facebook.com/MackAndThird and on Twitter at http://www.twitter.com/MackAndThird (@MackAndThird). Mack & Third, Inc. is a 501c3 organization.
About DTE Energy Foundation:
The DTE Energy Foundation is the philanthropic arm of DTE Energy, continuing the legacy of community support and involvement of its principal operating subsidiaries, Detroit Edison and MichCon. The Foundation directs its contributions and involvement to support initiatives dedicated to developing the human and economic potential of the communities it serves. Grants are awarded under the foundation’s “LEAD” guidelines: leadership, education, environment, achievement, development and diversity in the DTE Energy service territory, which includes southeast, western and northern Michigan. The DTE Energy Foundation is fully funded by the shareholders of DTE Energy.
About KEM:
Motown Recording Artist KEM’s latest CD, INTIMACY, debuted at #2 on Billboard’s Top 200 Albums list in August 2010. INTIMACY garnered national acclaim, including two Grammy award nominations, a Soul Train award nomination and a BET Centric Award nomination. INTIMACY was officially certified gold in March 2012. After the release of INTIMACY, KEM headlined his sold-out national ‘Intimacy Tour’ with Special Guests Musiq Soulchild & Ledisi. Combined, KEM’s three albums have sold in excess of 2.2 million units. KEM’s big-screen acting debut will come this August 17, with the release of the movie, “SPARKLE,” starring Jordin Sparks and the late Whitney Houston. KEM will present his third ‘Mack & Third’ event in Detroit on August 26, 2012. Additional information, including show dates and recent news is available at http://www.MusicByKEM.com.
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